Digital Marketing Services
Take your message on-line with our unique range of specialist marketing services, designed to meet the needs of the arts, leisure and tourism industries.
Creative Solutions for the Creative Industries
London + Culture Calling’s team of arts marketers, writers and digital specialists love creating compelling campaigns to amplify your message online, increase awareness and drive ticket sales.
At the heart of our digital offer is culturecalling.com – the go-to What’s On site for UK culture lovers. With carefully curated content including features and interviews, competitions, listings and news, culturecalling.com provides a powerful platform for you to connect with a highly-engaged audience.
With thousands of subscribers across the UK, our email marketing solutions include weekly digest newsletters and solus emails to targeted audience segments. And you can extend your reach through promotion via our social media channels.
Talk to our team today about how you can tap into our online audiences and get the work out.
BUSINESS, NAME
“Culture Calling’s weekly email newsletters allow us to extend our reach beyond our core audience and we’ve seen some great results from our digital campaigns”
Subscribers
80,000+ engaged subscribers to our e-newsletters
Website
70,000+ monthly visitors
Social Media
100,000+ followers across Facebook, X and Instagram
PRINT CASE STUDY
ALMEIDA THEATRE/
KING LEAR
Photograph by…
CAMPAIGN OVERIEW
THE BRIEF
The Almeida is a small but mighty player on the London stage, making exciting and challenging theatre ranging from bold new work to reinvigorated classics.
We were briefed to find an audience for Yaël Farber’s new production of Shakespeare’s King Lear, starring Danny Sapani.
THE CAMPAIGN
To draw on strong local support for the Almeida Theatre, we focused on affluent North London neighbourhoods with a high index for cultural participation. A6 postcards and A3 postcards were distributed to a range of venues across Angel, Islington, Highbury, Hoxton, Shoreditch, Hampstead, Highgate and Camden.
To target a literary audience we printed a bookmark which was distributed to independent booksellers and libraries across North and East London.
THE RESULT
All print was distributed to relevant locations with the agreed distribution. The show sold out.
THE SCOPE
| DURATION: | 4 weeks |
| LOCATION: | North & Central London |
| DELIVERABLES: | 11,000 x A6 postcards / 250 x A3 posters / 2000 x bookmarks |
“I could not be happier with the service we received from London Calling. Emma and the team are extremely attentive and the campaign was hugely successful. The coverage and positioning of the distributed materials was brilliant. I could not recommend London Calling highly enough – I have worked with them for years and will continue to do so for many more.“
Marketing Manager, Almeida Theatre
PRINT CASE STUDY
EMG/
CHOIR OF MAN/
Photograph by…
CAMPAIGN OVERVIEW
THE BRIEF
The Choir of Man is a West End show at the Arts Theatre billed as the best pub in the world! A wildly talented group of instrumentalists, wordsmiths and singers present 90 minutes of feel-good, foot-stomping entertainment, unlike anything else on the London stage.
Marketing agency EMG approached us to spread the word about The Choir of Man and to celebrate their partnership with new sponsors, the Big Drop Brewing Co.
THE CAMPAIGN
Culture Calling ran a competition via multiple digital channels, offering a pair of tickets to the show and a case of Big Drop Brewing Co alcohol-free beer. The competition was timed to coincide with Dry January.
THE RESULT
Solus email open rate 26% (CTR 2.7%) generating 5434 competition entries and 824 signups to Choir of Man mailing list.
THE SCOPE
| DURATION: | 4 weeks |
| LOCATION: | Online |
| DELIVERABLES: | Solus email to 70,000 subscribers, advertorial on www.culturecalling.com and social media promotion. |
“Add a quote in .“?
The Choir of Man features hits from artists such as Queen, Luther Vandross, Sia, Paul Simon. Adele, Guns & Roses, Avicii and Katy Perry in brilliant new vocal arrangements by Jack Blume. Running until September 2024. Book tickets here.
Marketing Manager, Almeida Theatre